Why Should You Hire Peroff Saunders, P.C.?
In our 40 years of experience, we have provided each client with customized legal solutions to meet their objectives. We have filed over 7,000 trademark applications in the United States alone, as well as countless more in virtually every country around the world. From prosecution to licensing to litigation, we have a track record of successfully representing clients - from individuals to startups to some of the largest companies in the world - and protecting their most valuable asset – their intellectual property.
Skilled Legal Advice
Experience is a key part of developing a successful law practice, and at Peroff Saunders, clients from all over the world benefit from our unique insights and get the skilled legal advice and representation they require. We know that when our client's succeed, we succeed.
Our experience has given us a thorough understanding of intellectual property law. Through exceptional legal skills, practical solutions, and commitment to professionalism, Peroff Saunders P.C. excels at achieving the best possible results in the following practice areas:
- Domain Names
Peroff Saunders P.C. prides itself on being able to understand and meet the needs of each client. We are relentless in our pursuit of securing, protecting, and enforcing our clients' intellectual property rights. We treat each client with respect and spend the time to make sure that they fully understand the process.
When you need a lawyer to protect your brand, your invention, or your artistic creation, you deserve an attorney who will listen to your concerns, understand what you want to achieve, and provide the best possible solution for you and your future.
Contact Peroff Saunders, P.C. For A Consultation
There's no need to handle these difficult matters of law all alone. Get the legal advice, counsel, and representation you need. Contact Peroff Saunders, P.C. for a consultation. We can help you decide which course of action will serve your best interests.
Meet the Attorneys
Mark I. Peroff
Partner, New York Office
Mark Peroff is a seasoned intellectual property attorney who has over 25 years of experience helping clients protect their intellectual property in the United States and virtually all countries throughout the world. Mark's positions at the USPTO, industry, and private practice enable him to develop and implement effective strategies to facilitate...View profile
Darren W. Saunders
Partner, New York Office
Mr. Saunders's practice is focused on intellectual property litigation, counseling and transactional matters. He has 30 years of experience in the areas of trademark, patent, copyright and unfair competition law. Mr. Saunders has extensive litigation experience, having litigated in numerous federal courts throughout the United States, as well as in the Trademark Trial and Appeal Board....View profile
Robert Cravens has over 20 years' experience as a trademark lawyer specializing in counseling, strategizing, clearance, protection, and portfolio management -- all on an international scale. Robert has worked in law firms and in-house, and his tenure as the global head of trademarks...View profile
Mr. Peroff has experience in federal trademark availability, prosecution and litigation. His practice also includes general IP counseling and all aspects of legal brand protection. Bryan graduated from the University of Michigan and New York Law School. He is licensed by the New Jersey Bar and is certified for admission...View profile
Prior to joining Peroff Saunders PC, Jason worked as an in-house attorney in the intellectual property departments of Fortune 500 companies such as Colgate-Palmolive Company in New York City and Realogy Holding Corporation in Madison, New Jersey. Jason graduated from the Benjamin N. Cardozo School of Law in 2005.View profile
While most patent attorneys do not work with individual inventors, Rich Goldstein has built a career on working with both individual inventors and start-up companies.View profile
Michael A. Peroff is an Associate Attorney in the Chicago office of Peroff Saunders, P.C. Michael earned his Bachelor Degree in History from Indiana University, with a particular focus on music history. He received his J.D. from The John Marshall Law School in Chicago, Illinois...View profile
Presenting on the Importance of IPRs in India
April 16th, 2019
Last month, Mark Peroff discussed best practices for protecting valuable brands during his presentation at the 14th Annual International Seminar of MarkPatent.ORG on Intellectual Property Rights in Ahmedabad, India. Intellectual property rights should be viewed as an important strategic business asset – central to a business' growth and success.
In the News
Change in direction
A surge in Chinese brands filing in the US signals a bright future, but rejection rates show many are in need of a good lawyer, explains Mark Peroff.Read the article here
Are you an Intellectual Property Magazine Member?
Bloomberg Law: IP Disputes Increase as Tech Permeates Daily Life
By Ellen Sheng
Partner Mark Peroff is quoted commenting on outdated IP laws in the article.
Trademark Applications Surge as Overseas Brands Enter U.S. Market
By Mark Peroff, Peroff Saunders
The number of trademark applications being filed by foreign companies with the United States Patent and Trademark Office (USPTO) has been growing steadily – and in China's case rapidly – since 2013. In 2013, a total of 328,180 trademark applications were filed in the USPTO, of which 57,977 (17%) were filed by foreign applicants.
INSIGHT: U.S. Companies Should Brace for Brand Competition From China
By Mark Peroff, Peroff Saunders
Chinese companies filed 46,158 trademark applications with the U.S. Patent and Trademark Office last year, up from 4,702 in 2014. Some suggest this sharp rise is a result of flooding the USPTO with trademark applications for phony products, but Mark Peroff, of Peroff Saunders P.C., argues that there is actually a wave of branded Chinese products coming our way.
Chinese Trademark Surge Signals Possible U.S. Market Entry
By Anandashankar Mazumdar
China-based entities are flooding the U.S. Patent and Trademark Office with trademark applications, a trend attorneys say means more Chinese brand-name products are coming to the U.S. market.
Apparel Design and Creation: What to Do When Copyright Trolls Are Lurking
By Mark Peroff, Peroff Saunders - 10/22/2018
An unpleasantly hot fashion trend has been plaguing the apparel industry — resulting in retailers, apparel manufacturers and textile manufacturers finding themselves trapped in copyright infringement lawsuits made by copyright trolls. These entities go after apparel companies by aggressively and opportunistically enforcing the copyrights they own with the intention of making money in litigation.
High Court Could Give Copyright Lawyers' Advice Extra Strength
A case headed to the Supreme Court this fall may give extra ammunition to copyright and corporate lawyers urging clients to register their copyrights as soon as they release a product. Fourth Estate Public Benefit Corp., a not-for-profit independent news syndicator, accused Wall-Street.com LLC of republishing more than 200 Fourth Estate articles without licenses on its website...
Using Do-It-Yourself or Online Trademark Registration Services Can Prove Disastrous for Entrepreneurs
A Google search for Trademark Registration will return a plethora of results including:
'$69 Online Trademark Filing' '$49 File a Trademark Online' 'Trademark Filing – Save $1000 vs TM Attorney' These services have become increasingly prevalent. To otherwise savvy business people – entrepreneurs who are cautious about expenses and are accustomed to doing things themselves, and foreign companies with great products but are unfamiliar with the intricacies of United States Patent and Trademark law...
Preventing a Graffiti Copyright Infringement Lawsuit
Filming and photographing in public venues – parks, streets, subway stations – for ads, TV spots and social media videos can produce exciting, creative results for advertising campaigns, but companies advertising should be careful when using shots featuring graffiti in the background.